BIRKENSTOCK is a global lifestyle brand that stands for quality, function and all-round well-being. The historic roots of this long-standing family-run company can be traced back to the year 1774.  Nowadays, the product portfolio comprises sandals and closed shoes, accessories, natural cosmetics as well as beds and sleep systems. With more than 5,500 employees, BIRKENSTOCK is the German shoe industry’s largest employer. BIRKENSTOCK has 16 locations as well as 35 retail stores in Germany, with privately owned distribution companies in Europe, Asia and the USA.


Join us in shaping the future at our location in Munich as a


Intern (m/f/d) Online Marketing Europe - SEA & Paid Social 


  • SEA, Display & Paid Social Media – you support our Europe Online Marketing team on all these channels.
  • You’re creative and full of ideas and you will support our team in developing ads for Facebook, Instagram and Pinterest.
  • Search engine ads are your specialty and you support our team by researching keywords.
  • You’re a numbers person? Perfect! Because marketing is also about data and measuring performance. You will help us with data maintenance and optimization and create reports as well as ad-hoc analyses.



  • You are currently enrolled in a bachelor's or master's degree program in communication design, communication, media or business studies or similar. 
  • First experience in (online) marketing, e-commerce or web analytics as well as with marketing tools (e.g. Google Ads, Meta Business Manager or ProductsUp) is an asset.
  • You’re a team player with an excellent logical and analytical mindset, a hands-on mentality and strong communication skills.
  • You know your way around Excel and PowerPoint.
  • Very good knowledge of written and spoken English, knowledge of German or of another European language is an asset.


BIRKENSTOCK offers you all the advantages of a successful, fast growing, global company: dynamic work environment, considerable design freedom, authentic and open corporate culture and excellent development opportunities. Sounds exciting? It is. We are looking forward to receiving your online application, stating your salary expectations! If you have any further questions, please contact Lena Brackmann (+49 151 74120751).

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