BIRKENSTOCK is a global footwear brand that stands for quality, function and all-round well-being. The historic roots of this long-standing family-run company can be traced back to the year 1774.  Nowadays, the product portfolio comprises sandals and closed shoes, accessories, natural cosmetics as well as beds and sleep systems. With more than 4,300 employees, BIRKENSTOCK is the German shoe industry’s largest employer. BIRKENSTOCK has 13 locations in Germany, with company headquarters in Neustadt (Wied) and privately owned distribution companies in Europe, Asia and the USA.

For our division Product Management ,at our location in Köln we are looking for a


Director (m/f/d) Product Creation


  • You create an effective and efficient global range of products by planning, aligning and synchronising the functions of Product Line Management, Design and Development.
  • This implies reviewing and analysing existing data and ranges, identifying risks and business opportunities, developing seasonal business plans as well as mid- to long-term strategies, initiating collections and prototypes, steering, monitoring and coordinating the development, sample creation and distribution processes.
  • We are proud of our collection authenticity and stability, you will therefore be aiming at a healthy balance between newness and carry-over styles.
  • In addition, you ensure that all strategies and actions are in line with our global direction of impact and also adhere to our regularely updated policies (especially in the field of SMUs).
  • You manage and develop your team, interact internally with the sourcing/quality/engineering/production/sales/marketing teams and the internal task force for brand collaborations; moreover, you will act as the key face and interaction partner for senior representatives from our brand collaboration partners.
  • Last but not least, you report to the Chief Product Officer (CPO).



  • University degree in business / economics
  • Many years of professional experience in various product related positions in shoes/sporting goods industry
  • Versed in Project Management, Story Lining, Product Creation
  • Excellent communicator with outstanding presentation and moderation skills plus an ability to translate complex topics into effective communication decks
  • Strategic mind, hands-on pragmatist, confident in decision-making and execution
  • Gifted team leader with a positive mentality & a captivating personality who can pull others along
  • Fluent in English, German is a plus
  • Ready to travel internationally



BIRKENSTOCK offers you all the advantages of a successful, fast growing, global company: dynamic work environment, considerable design freedom, authentic and open corporate culture and excellent development opportunities. Sounds exciting? It is. We are looking forward to receiving your online application, stating your salary expectations!

If you have any further question, please contact Lena Sophie Potthast (+49 2683 9359 1647).

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